Doe Deere – article recap

Doe Deere is the founder and CEO of the very popular cosmetic company Lime Crime. Lime Crime is known for their large variety of fun and playful makeup products. When Deere first began creating Lime Crime products she never could have imagined it would rise to the popularity that it has. For more than eight years Lime Crime has offered some of the most unique and innovative beauty products. Continue reading to find out how Deere came up with Lime Crime as well as how she made it one of the leading cosmetic companies on the market.

 

Deere originally started her career in the fashion world. In 2004 she opened an ebay account to sell her Do It Yourself fashion line. Each piece of clothing she offered was both fun and colorful. In an effort to match her wonderful fashion sense Deere set out to find makeup to match. After searching and searching Deere found the beauty industry lacking in fun bright colors. Instead most brands offered the same generic and neutral colors. Deere decided to create her own line of bold expressive colors and products and soon Lime Crime Cosmetics was born.

 

Deere launched Lime Crime cosmetics in 2008 just a few short weeks before Halloween. She offered an array of bright, fun, colorful lipsticks that gave women a new way to express themselves. After instant success Deere went on to continue creating new and innovative products.

 

One of the most popular products Deere ever created was her unicorn lipstick line. The Unicorn lipsticks come in a large variety of fun bold colors such as yellow, mint green, and even blue. The unicorn lipstick line offers unique packaging as well as a delicious cupcake flavored sent. It is one of the most popular products that Lime Crime has released. It is available online as well as in many select retail locations.

 

Lime Crime also offers a large array of other unique and innovative beauty products. They come in a large variety of colors as well as textures. Each product gives women and even men a chance to express themselves with bold fun colors and products. Till this day Deere continues to create new and innovative products to offer people all over the world. With so many great products to choose from it is easy to see why Lime Crime Cosmetics is one of the biggest makeup companies in the world.